Strategy, consulting and implementation for CEOs growing their companies

CREATE THE CONDITIONS FOR SUCCESS

"Whatever is going on, we will be in the room together to see the possible, build it, and deal with anything in the way."

How we create the conditions

We’ll start by understanding your company’s condition, where you want it to go, and what’s slowing you down.


  • Spotting an opportunity that needs focus
  • Sensing the business should be performing better
  • Plans getting pushed around by uncertainty
  • Deciding where AI delivers the most meaningful impact


Let’s find the Difference Makers that turn wondering into thinking, planning into doing, analysis into decisions, and prioritized work into results.

“Whatever he works on, he peels back many, many layers to find the real nuggets that make all the difference to a successful outcome.” Kenny Albert, President, Kilmer Enterprises Inc.

Together we are Difference Makers

Our collaboration leverages my deep experience in business strategy, technology development, financial management, organizational structuring, marketing, sales, leadership and peopling. 


Along the way we get your people in the room with us, believing we can do it and working together to make it happen.


Dreaming up ideas to achieve objectives, building the business case to support them, designing tests for validation, then operationalizing for a profitable rollout. Some solutions are linear. Others unconventional. Either way, they will be on target and aligned with your priorities.

“A strong collaborator who values input, fosters teamwork, and engages in experimentation, learning, and execution.” Tony Koubridis, Vice President, Supply, Signal Technologies

Different perspectives make a difference

I’ve worked across many sectors including technology, manufacturing, healthcare, retail and others; as an employee, C-Suite executive, and as a consultant driving growth for start-ups, global companies and everything in between.


Where I’ve been, what I’ve done, and what I continue to do inspires me to bring new and diverse perspectives to your business. 


I offer my experience with curiosity to learn what you and your people already know, and what more you want to imagine.

“His ability to see the market opportunity, set and prioritize direction gave our team the guidance and confidence to push forward.” Rajiv Muradia, Serial Technology Entrepreneur, Mentor, Innovator & Startup Enthusiast

The need for growth never ends.

Reaching new customers, entering new markets, developing new revenue sources, or catching up to rapid growth requires us to look at things differently. Doing more of the same or working harder is not sustainable. We need to make smart moves before something or somebody breaks.


Increased profitability and growth for national distribution company by building out higher margin service-based division.

Efforts aren’t translating into enough profit.

Sales are growing, margins remain disappointing, the demands on you keep increasing. We’ll examine how the business earns money, where time and resources get spent, and what changes should be considered, from pricing and product/service mix to operations and accountability.


Achieved over $35M in additional revenue with laser-focused plan of buyouts, and merging franchise agreements for multi-branded retail grocery company

AI is evolving faster than anyone can keep up.

The key is understanding where AI delivers the most meaningful impact to your people, your customers, your leadership, and your margins. I work with your team to create a framework for identifying, building, deploying, and refining high-impact automation, agentic solutions, and product innovation.


Developed AI Gap Assessment tool for Accelerator Mentors to work with clients to prioritize AI opportunities within products, and for services and operations

Decisions are tougher and the stakes are higher.

International challenges and changing trade agreements are putting pressure on supply chains, cost of goods, and  customer demand. We want to open up the possibilities, explore alternatives, evaluate their financial and operational implications, and learn from the experience of others so you can decide wisely for your company. 


Aligned executive management team to identify and develop emerging market opportunities for global hardware and software imaging company

We can talk about anything, and we will

Leading a business comes with decisions and concerns that you can’t always talk about with employees, colleagues, or even your partners.


You and I will be together in the room, no matter where each of us are in the world. A confidential space to think aloud, question assumptions, and explore ambitions. 


Your personal objectives matter alongside the company’s goals. Understanding both helps determine what success looks like and what it will take to get there.

"I think of Morry as a business therapist.” Paul Alexander, Celebrity-Portrait-Advertising-Lifestyle Photographer

Click to create your conditions for success

Work together on a project or an ongoing relationship

We agree on scope, my deliverables and the budget before work begins.

Let’s start with what’s on your mind, and book a conversation.

Get Started

What creating the conditions for success looks like

  • Secured $40M in funding plus $60M line for start-up self-storage business by framing the deal around an income generating real estate asset strategy
  • Guided data science team and management on building and successfully launching AI geospatial analysis platform
  • Developed and implemented business plan of acquisitions and revenue growth strategies for automotive software company
  • Established provincial workplace injury prevention strategy by bringing government and non-government organizations together in facilitated collaborative process
  • Developed strategy, assembled team and implemented international expansion plan for US technology marketing company
  • Increased profitability and growth for national distribution company by building out higher margin service-based division
  • Aligned executive management team to identify and develop emerging market opportunities for global hardware and software imaging company
  • Achieved over $35M in additional revenue with laser-focused plan of buyouts, and merging franchise agreements for multi-branded retail grocery company
  • Developed AI Gap Assessment tool for Accelerator Mentors to work with clients to prioritize AI opportunities within products, and for services and operations